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China Direct Selling Network - Hainan’s First Licensed Enterprise: Golden Aloe Secures 48th Direct Selling License

  • Writer: Chris Lam
    Chris Lam
  • Dec 18, 2015
  • 2 min read

On December 5, the Ministry of Commerce’s Direct Selling Industry Management Information System announced that Hainan Golden Aloe Industrial Co., Ltd. has been granted a direct selling license, marking the 48th such license issued by the Ministry. The approved direct selling regions for Hainan Golden Aloe include 1 province (autonomous region or municipality), 3 cities (prefectures or leagues), and 13 districts (counties or county-level cities). The approved direct selling products encompass two categories—cosmetics and health products—totaling 27 products.

Founded in 1996, Hainan Golden Aloe Bioengineering Co., Ltd. is a nationally recognized high-tech enterprise. Over 18 years of development, the company has established an integrated industry cluster encompassing planting, research, production, and sales, with core competitiveness in three sectors: franchising, organic eco-tourism, and efficient agriculture, making it a leader among private enterprises.

As a national enterprise with a group structure, Hainan Golden Aloe established Hainan Golden Aloe Industrial Co., Ltd. based on Hainan Golden Aloe Bioengineering Co., Ltd. to strengthen internal management and advance its group-oriented development.

Golden Aloe currently owns Asia’s largest aloe plantation, spanning over 3,000 mu, along with state-of-the-art research and production facilities. Its aloe deep-processing technology leads the world and has earned a U.S. patent certificate. The company has independently developed four “Golden Aloe” product series: health food, beauty and skincare, daily care, and healthy food and beverage, with a total of 100 product varieties sold successfully both domestically and internationally. The company and products like Golden Aloe Oral Liquid have received numerous accolades, including “National Aloe Product Quality Reliable Brand Enterprise,” “China Famous Brand,” “Most Promising Enterprise of 2012,” “Consumer Gold Reputation Product Award,” and the “Golden Plow Award” for China’s Most Valuable Cooperative Entrepreneurial Platform in 2013, among dozens of other honors.

This year, Golden Aloe has spared no effort in preparing for its direct selling operations, recruiting a large number of industry elites to join the company and improving its organizational management structure. While strengthening its “soft” capabilities, the company has also enhanced its “hard” infrastructure, laying a solid foundation for its global direct selling business. This provides the latest, fastest, most comprehensive, and detailed information on Hainan’s first licensed enterprise, Golden Aloe, securing the 48th direct selling license.

Obtaining the direct selling license opens a new chapter for Hainan Golden Aloe’s health industry endeavors, establishing a highly valuable entrepreneurial platform for the company’s leapfrog development. In the vast ocean of achieving transformative growth, Hainan Golden Aloe is setting sail, carrying the hopes of its people.

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